Online Email Marketing Courses From The Industry’s Leading Experts.
Stop guessing. Start growing
Join the Holistic Email Academy’s online email marketing courses and learn directly from the industry’s most respected experts.
Whether you’re a marketer, founder, or freelancer, you’ll master the skills to plan, create, and optimise emails that convert, and earn CPD certification while you’re at it.
All for just £75 per course. Because professional development should be powerful and accessible.
“We’re not just here to teach email — we’re here to elevate the whole industry, one ethical, strategic marketer at a time.” — Kath Pay, Academy Course Director
Designed for busy professionals, our online email marketing courses are flexible, practical, and CPD-certified. Learn at your own pace, from any device, with support from industry-leading tutors.
We cover Foundation, Intermediate, and Advanced levels — so you’ll always find your fit. Plus, many courses include GenAI-powered insights and tools to help you accelerate your progress and streamline your workflow.
Choose Your Level: Foundation, Intermediate, or Advanced
Pick Your Topic: Strategy, Deliverability, Design, Copywriting, Ecommerce, A/B Testing, and more
Whether you’re new to digital marketing or refining your expertise, our online email marketing course help marketers, copywriters, and founders build confident, effective strategies. Our courses are tailored for:
Digital Marketers
Email Marketing Specialists
Marketing Managers
Copywriters & Content Marketers
Lifecycle Marketers
CRM Managers
Founders & Entrepreneurs
Freelancers & Consultants
Also ideal for: Agencies, product marketers, brand managers, growth hackers, and marketing automation specialists who want to upskill in email; customer retention and loyalty managers seeking to reduce churn; UX/UI designers looking to optimise for the inbox; and data or marketing analysts eager to turn email metrics into meaningful action.
If email touches your role — even indirectly — the Holistic Email Academy can help you do it better.
“We’re not just here to teach email — we’re here to elevate the whole industry, one ethical, strategic marketer at a time.”
Kath Pay, Course Director
You’re in expert hands.
Kath Pay isn’t just the Academy Course Director – she’s one of the most respected names in email marketing today.
As Founder & CEO of Holistic Email Marketing Kath has worked with hundreds of brands (think eBay, Marks & Spencer, Barclays, and Pandora) to craft customer journeys that don’t just convert – they connect.
She’s also a two-time international #1 bestselling author, EEC/DMA Email Marketing Thought Leader Award recipient, keynote speaker, and passionate educator who’s trained thousands of marketers across the globe through. She’s trained thousands of marketers through transformative email marketing training programmes.
Harness the Human Brain and the Power of AI to Craft Emails That Convert
This isn’t just another email marketing course. TheBuyer’s Mind is the only course in email marketing that combines cutting-edge behavioural science with GenAI. No one else in our industry is teaching this — and it’s set to transform the way you write and design campaigns.
You’ll learn how to strategically activate the two cognitive systems behind every human decision, and then harness GenAI to optimise your content for both. It’s a one-of-a-kind blend of psychology and AI designed exclusively for email marketers.
Whether you’re writing subject lines or building full campaigns, this course will sharpen your psychology skills, supercharge your AI productivity, and take your email results to a whole new level.
Unlike generic email marketing tutorials, our online email marketing course are designed and taught by award-winning experts with extensive years of experience in the inbox.
Taught by Trusted Experts
Learn from Kath Pay and top-tier tutors who’ve delivered world-class email marketing training to marketers worldwide.
Depth Meets Practicality
Real-world examples. Templates. Exercises. Everything you need to do the work, not just learn it.
Career-Boosting CPD Certification
Recognised by employers and industry bodies. Every course includes a CPD certificate.
Built for All Levels
Clearly labelled courses take you from beginner to advanced—step by step, skill by skill.
We’re proud to partner with innovative companies that share our mission to uplift marketers through practical, ethical, and accessible email marketing training.
Our course partners are leading industry experts who co-create modules and share cutting-edge insights, ensuring you learn from the very best. This isn’t just theory — it’s what actually works.
You must be logged in to post a comment.